erberus employs a multi-faceted approach to protect against IPR violations and counterfeiting while implementing effective countermeasures. Here’s an overview of our strategies and actions:
- A comprehensive Assessment: We conduct a thorough assessment, to identify potential IPR violators, such as importers, producers and sellers. This allows us to tailor our approach and focus on areas of highest concern to our clients.
- Investigation and Intelligence: Our skilled investigators employ advanced techniques, computer analysts of importers and gather intelligence to uncover IPR violations and counterfeit distribution. We gather crucial evidence to support legal actions through surveillance, undercover operations, and information analysis.
- Collaborative Partnerships: We work closely with local law enforcement agencies, legal professionals, and local anti-counterfeit government agencies in identifying, investigating, and prosecuting IPR violators.
- Enforcement and Legal Support: We provide comprehensive support throughout the enforcement process, including evidence collection, expert witness testimony, and collaboration with legal counsel. We assist clients in pursuing legal action against infringers and counterfeiters to ensure the protection of their intellectual property rights.
- Proactive Anti-Counterfeiting Measures: We assist clients in implementing proactive measures to deter counterfeiting, including product authentication techniques, supply chain monitoring, and brand protection strategies. These measures help identify and prevent the circulation of counterfeit goods in the market.
- Training and Education: We offer training programs and educational workshops to raise awareness about IPR protection, counterfeiting risks, and strategies for prevention. By educating clients and their stakeholders, we empower them to recognize and respond effectively to IPR violations.
At Cerberus, our dedicated team of professionals is committed to employing these comprehensive strategies and countermeasures to protect our clients’ intellectual property rights, combat counterfeiting, and take decisive action against IPR violations.
At Cerberus, our dedicated counterfeit team is composed of highly trained professionals with specialized expertise in identifying, investigating, and combating counterfeit activities. With a deep understanding of the complexities of counterfeiting and its detrimental effects on businesses and consumers, our team is committed to protecting our clients’ brands and intellectual property rights. Through a combination of advanced investigative techniques, industry knowledge, and collaboration with legal experts, our counterfeit team works tirelessly to detect, disrupt, and dismantle counterfeit operations. We are dedicated to preserving the integrity of our clients’ brands and ensuring a safe marketplace for their products and services.
The first step in IPR enforcement involves detecting potential violations and conducting thorough investigations. This includes monitoring the market, online platforms, and supply chains to identify instances of infringement or counterfeiting. Investigators gather evidence, analyze information, and track down the sources of IPR violations.
Once evidence has been gathered, the next step is to initiate legal action against the infringers. This involves working closely with legal counsel to build a strong case and pursue appropriate enforcement measures. It may include cease and desist letters, civil litigation, or criminal prosecution, depending on the severity and nature of the IPR violations.
Alongside enforcement actions, it is crucial to focus on prevention and education to mitigate future IPR violations. This step involves implementing preventive measures, such as product authentication technologies, supply chain monitoring, and employee education on IPR rights and infringement risks.
Counterfeiting and piracy is a global pandemic.
Economic Impact |
Industry-Specific Impact |
Consumer Health and Safety |
|---|---|---|
| Counterfeit goods are estimated to account for around 3.3% of global trade, resulting in economic losses of hundreds of billions of dollars annually. | Counterfeit goods affect a wide range of industries, including luxury goods, fashion, electronics, pharmaceuticals, automotive parts, and more. Some reports estimate that the fashion industry alone loses around $26 billion annually due to counterfeiting. | Counterfeit products, especially in pharmaceuticals, cosmetics, and electronics sectors, pose significant risks to consumer health and safety. Fake medicines, for example, can have ineffective or harmful ingredients, leading to severe health consequences. |
Online Counterfeiting |
Global Trade Impact |
Seizure and Interception |
|---|---|---|
| Counterfeit goods are estimated to account for around 3.3% of global trade, resulting in economic losses Counterfeiting is on the rise, and projected to exceed $3 trillion in 2022 |
Counterfeit goods undermine legitimate businesses and disrupt global trade. It affects employment, innovation, and investment, leading to job losses and hindering economic growth. | Enforcement efforts against counterfeiting have seen substantial seizures of counterfeit goods. In 2020, customs and law enforcement agencies seized millions of counterfeit products worldwide, including luxury goods, electronics, and pharmaceuticals. |